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Monday, April 25, 2011

Squeeze Page Advice, The Truth In 5 Steps To A High Converting Site

If you are looking to create an effective high converting squeeze page then listen up as you will need to follow some core basic principles to maximize your hard work. Many entrepreneurs fail to capitalize on building a high converting squeeze and as a result lose a heap of possible leads.


This is the front end of your online business and should meet certain criteria to ensure your squeeze page does what it's supposed to do, which is to capture emails. The good news is that anyone can make a high converting squeeze page in no time, as long as you follow some fundamental steps.Here is some squeeze page advice that really works!


When you create and design your squeeze page keep it simple and clean. Do not fill up your page with lots of text and pretty pictures. You need to focus all the attention on getting your visitors to enter their email address.


Quite simply have your Headline followed by a Sub Headline then your Call to Action. You can have some bullet points around 3 or 5 maximum adjacent to your text along an image of your free gift.


You can make a video instead, about minute long and replace the bullet points with a short sharp video telling your visitor why they need your free gift and what they have to do.


You see people in the past have wasted a lot of time,money and energy in designing their front end and have done it all wrong. Here are 5 simple steps to make your high converting squeeze page from scratch for free.


1. HTML Editor.


To start with you will need an HTML editor. This is software that is free to download and will allow you to create websites or web pages at your disposal. I use Dreamweaver but there are many others.


2. Auto Responder.


The sole purpose of your squeeze page is to capture emails and without an auto responder you won't get very far! You will then need to design you email capture box, always keep your design simple. This will save you time and not dazzle your future subscribers.


The next part is to get your auto responder code and insert it into your web page through your HTML editor.


3. Head Line and Sub Headline.


Without a good headline your visitors will probably leave your site within the first 5 seconds. You must capture their attention with a bold claim that lives up to what you have to offer. Followed by a sub headline that again re affirms what the headline states.


You can include some bullet points (optional), around 3 or 5 is enough. But many squeeze pages consist of just a headline and a sub headline with a call to action.


4. Call To Action.


Your call to action is how you tell your visitors what they need to do to receive their free gift, along with a "no spam" text just below your email box:

a) To get instant access enter your name and email address below.b) Don't worry, we will never sell,rent or share your details, we hate spam too!

5. Video


Many marketers are now using videos to get their visitors to watch which are short and snappy and have a strong cal to action. This method is very effective but is not a must. If you can make a video about your free gift and why they should opt in for it, then do it. You can upload it into your website through your HTML editor.


Finally, keeping your squeeze page simple and easy to understand is key to maximizing your results. The less a visitor has to think about or read the better your response will be. Look at other squeeze pages in your marketplace. You will be able to see what other people are doing and see what catches your eye. You need to grab your visitors attention and give them a real incentive to opt into your list.


Never rush this key part in your online business, as the rewards for getting this part right speak for themselves.


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1 comments:

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