The initial feeling of anxiety and loneliness on the virtual world usually haunts bloggers who are just starting up. People are always worried when they start a blog. Let's face it: to get people to visit your site is every website owner's primary concern. It's not very easy to drive traffic to your website, particularly during the days when the practice of linking with other websites was not yet the norm.
As competition and platforms have grown wider, a linking and endorsing pattern among websites has opened up, resulting in a strategic technique that we simple business owners and bloggers can make use of, too. Consider how YouTube videos can easily be linked and embedded in Facebook and Twitter accounts, or how you can post your tweets in your WordPress and Blogger blogs. These are wonderful innovations we can maximize and utilize even as ordinary users of the internet.
Let's say you are a starter. All you have is a blog where you publish stuff about your business. After setting up a well maintained blog, the next thing you can do is sign up in major social networking sites that can help you promote your blog. Nowadays, many Marketing Resellers are doing this technique as part of their basic website advertising.
The three most popular social networking sites - Twitter, Facebook and YouTube - are more than enough to launch an explosive promotion of your site. Remember to register consistent account names across these sites so that when people link with these, they will not be confused. For example, if you have already used a niche-defining website name for your blog, then you should register the same name for your Facebook, Twitter and YouTube accounts. This way, people will easily associate your social networking accounts with your business blog, and they will remember you more.
Twitter and Facebook
While on Twitter, your tweets should be personalized but not too personal; they must be focused on things related to your business. Do not tweet about your daily routines and musings. Be sure to tweet only about the things that will help your business or will directly promote your blog. Do not tweet things like "What a day! I have to finish my Yogurt diet!" because it sounds too personal and has nothing to do with your business whatsoever. Your tweets and your blog will lose their identity if you do something like this. Stay in your niche, and always remember that you are using Twitter and Facebook as tools for promoting your business. The relevance of your posts to your niche is important, so do not mix your personal posts with business matters. This may not only confuse your site visitors, it might annoy them as well. They want to know about your products and services; they're not interested about your personal life.
YouTube
If you are camera shy and you have no desire to be an instant celebrity, you can create promotional videos without appearing in them yourself. Be creative. You can employ different styles to create a promotional video without showing your face in front of the camera or acting like a fake guru promoting something. Consider simple animations, simple videos with relevant background music. Use YouTube to connect your viewers to your accounts, most importantly to your blog site.
Now, use your blog to consolidate your Tweets, Facebook posts and YouTube videos. Write on a regular basis and expand thoughts and ideas you can't express on limited networking sites. You don't have to be a creative writer or a novelist to grab someone's attention. Just be yourself, utilize the social networking sites, and blog passionately.
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