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Thursday, April 14, 2011

Understanding Blogging - Introduction

Blogging is a term derived from the term blog. A blog is a term that has been derived from the term web-log and the history goes on. It therefore follows that to understand blogging; it is paramount to understand the term blog first. A blog is a website or a part of a website that takes the form of an online journal, something like an online newspaper or magazine. It has, among others, the following distinct features.


? It is updated regularly
? It is more personalized, dealing more with hobbies other than business
? It calls for a following of fans and allows their participation
? It is structured in a reverse chronological order


Blogs were not very common until recently. But today, due to the infectious proliferation of the internet, more and more people have continued to set up blogs, most for personal agenda but some for community drives most of which are for charitable causes. Another reason for the growing interest in blogs is the ease with which a blog is set up. There are websites like Google and WordPress that offer free WISWIG blog accounts, making it very easy to set up blogs, even for those who do not have a lot of computer knowledge. All that is needed is to have content to 'feed' the blog. The rest will be done for you. One can also have their blog designed from scratch, depending on what they are looking for. These are usually paid up for; both at the initial set up and also periodically to keep the account active.


There are various unique components to a blog that we will use as we try to unravel and understand blogs and blogging.


? Feeds and posts - The actual information shared in the blog which forms the backbone of the blog.


? Archives - A time schedule for the blog, categorized in the form of year or month. All the post of a February 2011 will appear under the year 2011 and the month February, more like a time filing format.


? Follow/Comments/Like/Share/Email - These are usually buttons provided in the blog so as to allow for follow-up on the post or blog in case of the 'follow' button.


? AdSense/Monetize - This is available in some blogs and it allows the user to host advertisements on their blog. Such advertisements will earn the blog owner some money, depending on the number of visitors.


? Pages/Links - These are further spaces which have buttons on the blog and when clicked upon, they take you to another pane, either within or without the blog.


All these make blogs the unique 'websites' that they are. They are almost present in every other blog, with the only variant being their arrangement in the page. We will look at each of these in detail in the next articles.


Furthermore, there are common characteristics that set blogs apart from other websites. Some of these include:


? Blogs are mostly based on a specific subject matter, taking opinions about the same from different quarters. This means that content is usually fed from many persons rather than from the blog administrator. Feedback is an important part of blogs.


? Blogs are based on current events on a particular subject line as opposed to static information as is common with other websites.


? Blogs are more like personal diaries as opposed to corporate tools of trade.


? Blogs are informal forms of communication.


? It is common to have short-term blogs, tackling a certain passing issue, for example a fundraising drive for disaster stricken areas.


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