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One of the most popular ways to make money blogging is to sell advertisement space on your blog. The point is to get advertisers to display their ads on your blog. When your visitors click on their ads, the advertisers pay you.
So how do you get the advertisers?
Well, some advertisers will approach you with an offer to advertise on your blog especially if your log is popular.
A better way is to enroll for the Google Adsense program. This is a partnership between Google on behalf of their clients the advertisers and bloggers (or other online publishers). Basically, Google will assign you with a special code to place on your blog and every time a visitor to your blog loads a page, the Google snippet of code will pull adverts and display them on your blog.
You can customize the way the ads look to make them compatible with your blog. For example you can change the font colors to make them the same as the ones you use on your blog.
Affiliate marketing
This is basically the art of selling other people's products on your blog for a cut on the revenue generated. Typically, you receive a certain pre-agreed percentage of the sale price per item. Some affiliate programs give as much as 70% to their affiliates especially those selling digital products such as eBooks, videos, software, etc. you can easily get affiliate products to promote on clickbank.com.
How do you promote affiliate products on your blog?
One option is to add a graphic advert on your blog sidebar or any other location on your blog. Most affiliate programs offer affiliate tools to their affiliates so they don't have to hassle with the design part.
An even more effective way is to mention the product in a blog post. For example, you can write a review of the product you are promoting.
Selling your own products
You can also make money on your blog by selling your own products. These can either be physical products such as furniture, perfumes, toys, etc or digital products such as audios, eBooks, videos, and software among others.
How do you promote your products on your blog?
You should use your blog to direct people to your sales copy or your ordering page using clear "calls to action". A call to action is basically a statement asking the potential customers to take a certain desired action, in this case to purchase the product you are promoting.
If you sell software for example, you can write blog posts showing potential customers how to use the software. At the end of the blog posts, you can then have a call to action asking the readers to get their copy of the software.
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